CO-BE, a Nairobi based fashion brand, has re branded to reflect the brands evolution from a pure leisure look to a life wear look under the new name BOGUK.

Bevern Oguk, founder at Boguk, said, “CO-BE is rebranding due to major changes in the Company aesthetics, systems and products, we are changing from a pure leisure brand to a more life wear brand with more functional pieces. We are also looking at reducing delivery time and accessibility through our revamped e-shop.”

The rebranding includes improving the quality of our products, alongside our current ready to wear, made to measure products, we are also going to offer corporate tailoring and private alterations to our product ranges.

Boguk has worked with brands such a Coke Studio Africa, Samsung, Blankets and Wine.

Some of the personalities, Boguk has dressed include award-winning American superstar Jason Derulo, Yemi Alade (Nigeria), Runtown (Nigeria), Sauti Sol, Adelle Onyango, Muthoni Drummer Queen, Shaffie Weru, Octopizzo, Kagwe Mungai, Wanuri, Barack Jacuzzi, Larry Madowo, Anto Neosoul, Nameless, Nazizi, Mwalimu Rachel, Maqbul and Larry Asego.