“WHO Code also recommends regulating ethical interactions between manufacturers and distributors with the health systems, the marketing of designated products such as feeding bottles, teats and pacifiers and to prohibit any advertising of BMS including the giving of any gifts given to mothers or inducement of health workers,” the Kenyan regulations say.
This was also confirmed by Gladys Mugambi, head of the division of health promotion in the Ministry of Health.
“After Parliament passed the Breast Milk Supplements (BMS) Regulation and Control Act of 2012 the rate of breastfeeding in Kenya actually doubled,” she told The Star.
“So we realised we need more regulations to guide the implementation. So we have more regulations. They do not ban feeding bottles or the teats or pacifiers but only seek to regulate them.”
The regulations come into effect in May.
The regulations aim to guide all persons that use, manufacture, sell and market breast milk Substitutes.
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