Youth Empowerment is more than just a calling. It requires commitment and passion for someone who has substantial interest in this field to succeed. This is exactly what Nairobi Governor Evans Kidero's wife is doing.

Susan Mboya Kidero this morning launched the GOAL Programme in Nairobi. The initiative seeks to empower young girls with practical knowledge that they need to become the next economic leaders who will make their families proud and bring societal change and integration in their communities.

The GOAL programme will employ sports and life skills training to achieve success. The big initiative which targets adolescent girls from disadvantaged backgrounds aims to reach 600,000 girls by 2019.

Suzan Kidero is not new to youth empowerment. Her foundation Zawadi Africa molds young girls by linking them to role models so that they can in turn positively influence their immediate circles.

To date, Zawadi Africa has provided full scholarships to over 360 students in over 65 colleges and universities such as Yale, Harvard, MIT, Toronto among others. Susan is the Director of the Eurasia Africa Group (EAG) for women’s economic empowerment at Coca-Cola.

Take a look at how the event went down: