In a time when the digital revolution is transforming lives, some of us are being left behind. There are millions of job opportunities online, educational resources, entertainment sites as well as inspirational blogs. Vanessa Mdee is one of the contemporary artistes who's investing in the Web as a platform for reaching her fans as well as earning from.
Vanessa said that many artistes do not know how to use social media to market their music and are waiting for radio and tv stations to pick up their content. She was speaking at New Habari Ltd while on a media tour to promote her new jam "Nobody But Me" featuring South African legendary rapper KO.
Her song "Hawajui" has surprisingly been topping charts in Nigeria despite being crafted in Swahili. This is surely something that Kenyan upcoming artistes can learn from; investing time in building their presence in Social Media.
There are over 4 million Kenyans on Facebook and over 700,000 active monthly users on Twitter.
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