“I don’t care about my haters” – Socialite (Probably)
Over the years when we have integrated the use of social media in our lives, Socialites have become a fascinating part of the whole experience. Back in 2013, the first step in becoming a socialite was to approach any popular blog and post a twerking video which would then go viral and a hoard of thirsty followers would caress their follow button. This was a sure way of getting the attention of the masses or another way of “Getting your ass out there”. This strategy, coupled with posting teasing/seductive photos guaranteed that your following grew at a high rate.
“Soo beautiful” some comments would say. “Aki nikikupata wewe….” Others would say In no time, they were part of ‘Celebrity’ social media whose status was determined by the number of followers had. (At some point, the threshold used to be 1000 followers). It really used to be hard to get 1000 followers back then considering the fact it was mostly early adopters who used it.
I guess that people we consider to be socialites have a rare talent in getting attention. To further grow their presence, they had to start going for all the cool events. At these cool all the other cool kids were like “Hey, you are that person on my social media feed…… come party with us”. The compliments become intoxicating. They wanted to up the score.
“Only 884 likes?” they would probably say as you scroll through the notifications. Crushes and ‘haters’ would grow in equal measure. The comment section of their pages became a battle ground.
The controversy kept them in our mouths. “Did you see how they were fighting on the timeline? Wow…. They are so nasty”. They fed our secret love for drama and ‘mucene’. The drama was only elevated when another rival socialite started to get attention. Soon, subliminals started flying around. They had dirt on each other and we loved every minute of it. “Ati alisema aje? Nilijua tuu” we would ask. In time, these people graduated from the usual holidays in Mombasa and Naivasha which of course featured bikini photos to Dubai vacations.
The more they flaunted their bodies or wealth, the more we hated them. I guess humans have an ‘Infinite justice’ mechanism that envies other people enjoy good things while we feel that our hard work has nothing to show for it. “Wanauza mwili kwa sponsor” the rumors would begin. Knowing this somehow made us feel better about ourselves. “At least I’m not doing disgusting stuff for my money. I WORK HARD”.. The higher financial status they got, the more they incorporated masculine nuances in to their usernames ‘Don, Boss, King, The Brand, Prince’ or any other name that signified high status of a male figure who seemed to be in charge. (Why do they do this?”
By this time they had unfollowed the local peasants who in the past had given them their status or showered them with compliments. They have a high following and their focus was now international. Socialite wars were like a reality show on your device. You had a preference and took sides. “They enhanced that feature on their body? Wow…. Low esteem” you would say. Though you attacked them, you loved their guts. You were now considering purchasing the tummy tea which they claimed was responsible for their angelic bodies which seemed to have no blemishes.
You always wanted to see what is next. Who traveled where or what they were up to. Soon, they re-branded to self-made entrepreneurs when asked about the source of their lifestyle. “I work hard and play harder” …the basic reply of a person considered to be a ‘Controversial businessman’ in Kenya. Love or hate socialites, they really do provide entertainment for all of us.
Their talent in taking good photos at the right angles is unmatched. After looking at their life on social media, you are sometimes tempted to become one of them. They seem to have it all together. Brands are working with them in an attempt to sell products and they are travelling to areas that you can only dream of.
You hate socialites but you kinda love them.