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Explainer: How TikTok & YouTube helped China Square make millions

China Square, a new wholesale and retail store located at Kenyatta University’s UniCity Mall along Thika Road has been the talk of town for the past few weeks.

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by DENNIS MILIMO

Lifestyle27 February 2023 - 16:16

  • • What started as customer experience – shared by a few TikTokers and content creators turned China Square into an internet sensation.
  • • We caught up with China Square Director Lei Cheng for insights on how he has managed to conquer the Kenyan market within a very short period.
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