Infinix is said to launch Zero 8 soon, which is the latest product of its flagship smartphone series Zero. It is also rumoured that Zero 8 will become the flagship product of the Infinix brand for 2020.

With its distinctive products, Infinix has achieved amazing results in the international smartphone market. All of its products come with powerful processors, large RAMs and flash memories as well as exceptional displays. Its locally optimized cameras also stand out in terms of their photo-taking capability. Meanwhile, the smartphones of Infinix are also extremely competitive in general. So what a product Zero 8, the latest flagship smartphone of Infinix, is? Let’s make a simple analysis based on the information that has leaked out.

Currently, available information shows that Zero 8 adopts a 48-megapixel front camera, which has the highest resolution in the world, and a 64-megapixel rear camera, which is the Sony IMX686 image sensor, taking the photographic performance to a new level. It’s worth noting that Zero 8 has an extremely futuristic appearance, which naturally blends into the diagonal design with assorted colours in the back. And the colour gradients are also very impressive. This technique is often seen on the flagship products of leading smartphone brands in recent years, which has reaffirmed our judgment of Zero 8’s positioning as a flagship product. On the front side, Zero 8 also adopts a design of a bezel-less screen + dual punch-hole cameras, which are only available on high-end products of leading brands, to create more possibilities for taking selfies, and to ensure the best display quality.

Its appearance shows that Zero 8 is a pure-blooded flagship product with an impressive design language totally different from that of the previous products.

There isn’t information about the detailed specifications of Zero 8 yet. We reckon that Zero 8 may adopt a CPU of a higher-end to get a bigger computing power, so as to provide faster speed. If Zero 8 adopts a more powerful CPU, there’s no doubt that its GPU will be more powerful too, to meet the rigorous requirements of major 3D mobile games for graphics processing. It’s possible that Zero 8 has made significant improvements in terms of RAM and flash memory as well as screen resolution, front and rear camera’s specifications, and the fast charging technology.

It will be a much-expected new flagship product from Infinix targeting the high-end market. Zero 8 is expected to be officially launched on 7^thSept, 2020 alongside a new range of Infinix Smart Tvs a first for the brand. Rumour has it that the new range of Infinix Smart TVs will provide young consumers with an “Elegant” and “Intelligent” viewing experience. The Infinix smart TV will come in two sizes; 43 Inches and 32 Inches and is the first Smart TV that sports an ultra-high level of interaction with smartphones. Designed for young consumers, the TV adopts an elegant design as well as intelligent functions that will give the market a surprise.

Why does a smartphone brand turn to launch a TV product? There are 3 answers to that question. The first answer spawns from the brand’s mission “To bring comprehensive tech experiences to the local consumers in order to enable them to live the smart lifestyle”. Achieving this will also mean opening a new era for smartphone and IoT products. The second answer is about the market. The brand intends to bring more innovative products into the Kenyan market, adding to the plethora of super amazing products which they have launched over the years. This gives birth to the last answer which is the brand’s intention to emphasize its core message “the future is now”.