For a while now Kenyans have been sung to and preached to about the ills of illicit brews and they have also seen the results with their own eyes, well, those of you who consume the brew and still have your eyesight anyway. The rest have been rendered blind, mentally incapacitate or have altogether died after consuming the "hot" brews.

Yet still Kenyans continue to consume the brews with unmatched and unparalleled zeal. It is actually puzzling and a little bit puzzling to see Kenyans continue to throw their lives away for the sake of fake amusement.

But now, one of the brewers or rather distillers of the brews have decided to take a stand and stand to be counted amongst the throngs asking for control of illicit brews but unlike moribund government agencies, they have taken the fight directly to the source; the guys who sell the brewers methanol and ethanol.

I saw this interesting advert taken out in one of the dailies and just had to share it: